There’s a lot more to affiliate marketing than just posting Google AdSense or Amazon ads on your website. In some cases, you don’t even need a website or blog to get started-sales pages, for example, can be created and stand on their own. Facebook and Twitter ads can be designed to go straight to an existing third party affiliate page.
What you should do, before you get started, is create redirect links for your affiliate links. Instead of readers seeing an ugly link such as this one, for example:
They could instead see something like this:
Having a more attractive link versus an obviously affiliate one reduces the chances that your readers will click away from your page or not even bother to read it.
And now, here are 10 ways you can expand on your affiliate marketing strategies and make some additional money fast.
1. Launch your own cash back mall.
MartBuddy is a free online app that you can use to create your own cash back mall on your website or blog. You can even use this app if you have no publishing site by plugging in your MartBuddy affiliate codes into Facebook, Twitter or Pinterest posts.
2. Write classifieds ads.
You can create sales pages containing your affiliate links and post them to outside sites like Craigslist or even online (and off-line) newspapers. The benefit of such advertising is that it enables you to target specific audiences with your offers. Readers can be directed back to your website pages or to individual sales pages that don’t necessarily “live” on your website or blog.
3. Post on related forums and blogs.
While not every forum and blog will allow you to do this, you should consider creating targeted offers to individual products and posting these offers in your comments. Some care should be taken here so you don’t look like a spammer, but if your product actually fits into a discussion topic, this tactic may work.
4. Create a YouTube channel.
If you aren’t shy about posting video trainings and other tutorials, you could link these videos to a “Learn more” section on your website that leads into affiliate products. You could also do this using third party videos that go to dedicated sales pages.
5. Create Boosted Posts or Promoted Tweets.
Just like with classified ads, you can target specific audiences through Facebook or Twitter and lead potential buyers either back to your website/blog or to dedicated sales pages that aren’t even connected to a website/blog.
6. Promote your items through email.
Don’t forget to target your email subscribers with at least a few of your affiliate offers. You can make this approach less spammy by creating thoughtful and useful content that leads into your offers. You should also segment your list as early as possible so that only audience members who are likely to be interested in specific products actually receive your affiliate content. Finally, in the spirit of business transparency, you should state that there are affiliate links included in your emails.
7. Embed the link in an infographic.
If you are adept at creating infographics, you may use that as your “landing page,” complete with embedded affiliate links that direct readers to your promoted products. These infographics could also serve the dual purpose of accumulating subscriber emails if you make them a part of your gated content (i.e., content that requires information, such as an email address, to access).
8. Provide a free service- with a request.
Some advertisers provide services, ebooks and other goodies, and simply ask their audience to support their free services by shopping at a given retailer using their affiliate link. Such is the case with Adam Carolla, who offers his comedy show free of charge- and then asks his audience members to help support his show by shopping through his affiliate link at Amazon.
9. Collaborate with fellow marketers.
Do you know a fellow online marketer who is trying to sell a product? Ask her if you could promote that product for a commission. Affiliate tracking codes can be easily obtained through management programs like ClickBank or ShareASale.
Unlike standard affiliate marketing through Google or Amazon, private affiliate partnerships can be quite lucrative because you can negotiate a 50% or even higher commission.
10. Offer your own discount.
You may already have a roster of affiliate products that you are promoting at a 50% or higher commission. Why not offer your buyers a special discount from those products by reducing your own commission? You can promote this discount in an email newletter or on a dedicated sales page. The setup can be very simple too- for example, your buyers could simply show you their purchase order to get a 15% cash discount sent through their Paypal account.
Bonus: Create a viral product.
Consider creating a free product such as an e-book, online course or podcast that provides loads of valuable content for your intended audience. Within this product, embed a few affiliate codes that entice audience members to learn more. Be sure to provide ample disclosure that you are offering an affiliate product (some people purposely don’t click on affiliate links that aren’t announced).