Making money posting ads sounds like a simple, no-fuss job.
However, because it’s a simple job, scammers know they can use it to bilk jobseekers.
Now it’s all confusing; how do you know if a job opportunity is legitimate or if you’re being scammed?
In this article, know how to avoid being scammed. We also list down legitimate ways to make money posting ads.
Ad Posting Jobs: Red Flags to Watch Out For
There are plenty of ads for jobs where you’ll be “posting ads.”
Supposedly, your job is to post pre-written ads to various websites and social media platforms that the company “you work for” provides.
You can reportedly earn up to $100 or more for just an hour’s work—how awesome does that sound?
One catch: In order to land the job, you’ll need to pay a one-time membership fee upfront.
Unfortunately, it’s another way for scammers to fool honest people looking for real work-from-home jobs.
If you found a job that describes your main responsibility as “posting ads,” be wary of any home-based opportunity if they have the following red flags:
- Upfront Fee Required — It doesn’t matter if they’re collecting $10 or $100. Whenever a potential employer asks for a fee to join, apply, or given access to job details, there’s a huge possibility that this “employer/company” earns exclusively by collecting this fee.
- No Contact Information and Website — If a company or employer doesn’t have a website or contact info, consider this a major warning not to move further into your “application.” Legitimate companies often have official websites where all information about the company, the services they provide, and the products they sell are freely available for scrutiny.
- Statements that are Too Good to be True — Just like in any of the other scams I’ve discussed with you in the past, if a work-from-home job sounds too good to be true, it probably is. Statements like “Earn $100 an hour for posting ads on Facebook” can really attract a lot of applicants (and that’s what really the scammers aim for), but in most cases, these job posts are crafted specially to pull people in enough to make them shell out money as an “investment” in a job that would earn them $800 for an 8-hour shift.
- “No Experience Necessary” — This can also be considered as something “too good to be true,” but I want to add emphasis on this one because many people fall for the “no experience necessary” statement as an advantage, when in fact, this can be a red flag that the job is a scam. Legit companies often make an effort to list basic skills and qualifications, even if the position is a junior role. Hiring people with no experience may also mean that those hired are quickly replaceable.
Be aware that there are ad posting jobs available on job boards, but these come very rarely (probably about 1 in every 1,000 jobs) and not as widespread as scammers make them out to be.
7 Real Ways to Get Paid to Post Ads
There are several ways you can make money posting ads, but these methods are often for the long haul (passive income) or a regular 9-to-5 job but with the advantage of letting you perform tasks at comfort of your own home.
1. Run a Blog
You won’t earn a cent (for the first months or years) posting ads on your blog, especially if you’re starting just now from the ground up, but if you’re interested in passive income, this is the best way to “get paid to post ads.”
Running a blog means you’re the boss, so you have total control over what kinds of ads to place all over the blog. Examples of ads perfect for blogs include:
• AdSense, Mediavine, and other ad networks
It’s not easy earning regular Google AdSense money, but if you work at it, the cents-per-ad-click can add up to hundreds of dollars. Some people earn thousands monthly, but it took hard work and a lot of content to do it.
AdSense may be the most popular one around, but you can also find one specific to your niche, beliefs, and so on.
Blogs with significant traffic (over 25,000 monthly visitors) can register with Mediavine (an ad manager), so you can rest easy and let them manage all pay-per-click and other online advertising platforms.
Other ad management sites that require less than 25,000 monthly visitors include:
• Sponsored posts
You can also post ads within a blog post and get paid for it. These ads, known as sponsored posts, are longer than the traditional ad blurbs you see everywhere online. Most sponsored posts talk about a product or service in great detail, complete with photos, personal opinion/recommendation, and other information.
Unfortunately, not all bloggers are given the opportunity to publish sponsored posts. Companies or advertisers often contact bloggers with enough audience so that the post could reach as many potential customers as possible.
It is also the blogger’s decision to accept or reject any requests for sponsored posts, since the ad may not be beneficial to the blogger’s audience, does not align with the blogger’s niche or brand, or if the blogger just doesn’t want to endorse that company, product or service provider.
• Banner ads
You can also rent out ad spaces on your blog. Established bloggers usually prepare a media kit, where details such as traffic, audience demographics, ad space rates, and other stats are included. Advertisers will agree to pay you monthly or a package fee upfront for displaying their ad on the agreed spot on your blog.
Because you have control over the sponsored post and ad spaces, it’s important to be selective with the brands and companies you endorse, since your viewers will directly associate you with all your advertisers.
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AdSense can be used even if your blog is only a few months old. By contrast, attracting advertisers willing to pay for banner ads or sponsored posts requires a bit of authority, audience, and relevance, so you’ll need to build your brand a bit more.
2. Become an Influencer and Post Ads on Social Media
You don’t even have to run your own website to make money posting ads. If you have a sizeable following on any social media platforms like Facebook, Twitter, Instagram, and YouTube, you’re probably on your way to becoming an influencer.
Influencers (root word: influence) are ordinary people like you and me, except that thousands or millions of other people around the world find their skills, talents, beauty, and other interesting tidbits about their lives interesting enough to follow.
Words of influencers matter to their followers, which is why companies keep an eye on influencers who would be perfect fits for the company’s niche, brand, or products.
Check out these websites if you’re interested in earning money with your social media accounts:
- Izea — Provides a platform for you to partner with brands willing to pay for sponsored posts on your Twitter, Instagram, or Facebook.
- Loop 88 — This influencer marketing company pays popular “pinners” for sponsored Pinterest pins.
- Ifluenz — Connect with advertisers on Influenz and get a chance to earn $10 per post (if you have at least 5k followers on Instagram) or up to $1k per post (if you have over 500,000 followers).
- SponsoredTweets — Specialized Twitter influencer platform
As the biggest social media platform, you shouldn’t leave Facebook on your list. However, there isn’t a direct way to make money posting ads on Facebook. Instead, you can post Facebook ads to boost your page’s popularity, increase followers, announce a product or service, or even endorse a product as part of your affiliate marketing efforts (see below for additional info about affiliate marketing).
Google AdSense can also be used in monetizing a YouTube channel. Even if you don’t technically “post” an ad on your videos, you allow Google to display its advertisers’ ads on your behalf.
3. Master Affiliate Marketing
Affiliate marketing involves promoting other people’s products. You register with an affiliate marketing company, such as Amazon Associates, Clickbank, and so on, find products you want to endorse, get a link to that product, and share it on your blog, social media, email, and everywhere else you’re allowed to.
When someone clicks that link and buys a product from that website within a specific time (30 days, 60 days, depends on site rules), you get to earn a percentage from their purchase. It doesn’t even have to be the product you chose to advertise.
The amount you earn would depend largely on your audience (the people who will see your affiliate link), ad placement (where you will post the ad), and the advertiser.
4. Get a Job as a Social Media Manager
This is the most traditional method you can do to make money posting ads, so expect a more traditional full-time job with an 8-hour shift and a pre-negotiated weekly, bimonthly, or monthly salary.
The good news is that a social media manager job has high demand and you can work from home while employed by some kind of marketing, advertising, or PR agency. Because online advertising involves A/B testing, complex analytics, and more, you need to be up-to-date with the ever-changing internet advertising industry.
This job can also incorporate other kinds of ad-posting techniques, including affiliate marketing, sponsored posts, pay-per-click ads, but with a bigger emphasis on social media.
FlexJobs has plenty of social media manager positions, but they may be called different things, such as “internet advertising rockstar,” “online marketing,” and so on.
5. Become a PPC Specialist
Probably the most lucrative way of earning money by posting ads is to become a PPC specialist. These are experts in planning, developing, and monitoring ad campaigns for search engines like Yahoo, Bing, and Google.
You can do this freelance, but you’ll need a lot of experience, a portfolio to show off your skills, and referrals that prove your knowledge in pay-per-click campaigns.
Or, if you don’t want to bother looking for your own clients, find a company in need of a PPC genius. You’d be surprised at how many companies are still looking for someone who will handle their online ad campaigns.
This job isn’t the easiest of the bunch, but if you’ve got the chops for it, you won’t fall for any ad-posting scams ever again.
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6. Work As A Display Ad Specialist
If writing and creating content for advertisements is what you’re good at, you can offer your services to brands and companies to handle their ad campaigns on social media and Google search pages.
You’d be responsible for planning and executing an advertising campaign, writing and creating content, and posting ads on various places online.
Aside from social media and Google Ads, you can also work on banner ads for display on websites.
7. Post Ads On Your Car
This one is offline and creative.
Your car is a prime advertising space, especially if you commute every day on busy roads.
Now that you know the legitimate ways you can make money posting ads, here are two examples of ad-posting scams that you might find online:
- People who spread the word about “make money posting ads” used to be people just like you looking for ad-posting gigs. Now, they are affiliate marketing for another company so they could earn money with every person referred, and so the cycle continues and everyone is trapped in a multilevel marketing scheme.
- People who are actually out to scam others by promising work in exchange for membership fees that give access to fake work-from-home sites.
Hopefully, with the guide above, you can prevent falling for these scams and instead switch your gears to post ads the legitimate way.
Interested in learning more? The best way to get paid to post ads is to become a brand ambassador. More detail in there.
Or if you’re interested in other work-from-home jobs, check out our massive list.
Have you ever responded to a job listing saying you can make money posting ads? Share your experiences with us in the comments!