Adidas product testing is a pretty cool gig, but not everyone is aware that the program exists.
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If you’re a fan of Adidas and want to be part of the brand’s history, participate in this program and get first dibs (and your voice heard) whenever the company is about to launch a new product.
You aren’t going to get paid unfortunately, but you can try out some new products before they hit the shelves. Even cooler, your feedback can shape the direction Adidas goes in the future.
What is Adidas Product Testing?
Adidas was founded on Adi Dassler’s principles of “Listen, Test, Modify” with athletes of all kinds. Testing its products is how Adidas develops the most technically advanced products available today.
But Adidas doesn’t just seek professional athletes as testers. The company also searches for ordinary citizens like you and me to join the testing process and lend their voices to the production and quality assurance stages.
Approved testers can get free shoes, specialty sportswear apparel, and other Adidas gears that have not yet been launched in stores. The items tested are new designs and testers would have to use them for a given testing period.
Adidas Product Testing Requirements
Don’t worry, you don’t need to be a pro athlete to become a product tester for Adidas. However, the company wants someone who:
- Is at least 18 years old
- Lives in the United States (or Europe),
- Has internet access and a valid e-mail address,
- Is passionate about sports, fashion, and the Adidas brand,
- Can read and write in the English language
- Is willing to provide body measurements
Testers are not allowed to test competitor products while participating in the Adidas testing.
They’re also not allowed to share any information related to the product you are testing, even on social media, personal messaging, or any other form of communication.
Of course, testers must also fill out the given survey and submit it to Adidas on time.
Adidas Product Testing Process
The application process is pretty straightforward, but before you get your hopes up, you need to understand that every Adidas item being tested has a very particular target market.
The company would pick you based on characteristics such as shoe/apparel size, demographic profile, geographic location, sport, and athletic profile.
1. Visit the official Adidas Product Testing page.
You’ll be asked if you’re located in Europe or the United States.
Once you pick the appropriate location, the next page will explain how the entire process works. If you’re OK with the terms, simply click the “GET STARTED” button.
2. Answer the Quick Survey and Sign up for the Program
You still get a little control over what kind of product you want to test.
Adidas gives would-be testers a quick survey that would effectively group people based on several things such as:
- Type of item: Would you rather receive apparel or footwear? Pick the appropriate one in the “Division” section.
- Gender: Choose either Male or Female.
- Your sizing: If you chose footwear, you’ll be asked about your footwear shoe size and foot width. If you chose apparel, you’d be asked particular sizes of your top, chest, hip, bottoms, waist, and thigh. Females have two extra sizing details for bra and under bust sizing.
- Interests: You can pick up to 5 types of interests. This lists down sports like wrestling, baseball, basketball, golf, running, skateboarding, soccer, and so on.
Around this time, if you choose interests and Adidas has NO match, the survey ends there and you’ll receive a notification that your qualifications have no match with existing product testing programs.
If the survey continues at this point, it means you’re still qualified for existing product testing programs at Adidas.
3. Be Specific with Your Interests
From here on out, you’d have to be a bit more patient because Adidas gets very specific on the survey. Just answer as honestly as you can.
Adidas will dig deeper into your interests.
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For example, if you chose basketball, the survey will ask about your position (center, point guard, power forward etc.), performance level (recreational, professional, college), surface of the court (indoor or outdoor), and the number of basketball sessions you play each week.
In some cases, Adidas even gives you a slot to answer the existing shoe you wear for that particular sport.
In other cases, Adidas will ask what kind of outdoor activities you participate in and if you choose mountain biking, you’ll be asked about your performance level and the hours you spend each week doing that activity.
4. Enter Your Personal Details
The last part of the survey is your personal details. Make sure you include your:
- Real name,
- Address (this is where Adidas will send the items you’ll be testing,
- E-mail address,
- Phone number,
- Month and year of birth, and
Body height.
You also need to confirm if you’re an Adidas employee or not. (FYI, being an Adidas employee immediately disqualifies you to take part in the program, sorry!)
Lastly, you need to agree to the terms & conditions, agree to the Wear Tester Agreement and tick off the box saying you want to be a contributor.
5. Get Chosen
If you are selected for a test, you will receive an e−mail inviting you to participate.
You need to confirm that you’ve decided to participate. Adidas will then mail you the test product along with instructions.
6. Test the Adidas Product
When you receive the sportswear, footwear, or other Adidas item, it will come with instructions.
For example:
- If you’re given running shoes to test, it will include the mileage per week you must use the shoes for running for the duration of the test period.
- If you’re given footwear specific for climbing, Adidas would note the number of hours you should use it for climbing for the length of the test period.
Once you receive the item/s, you’d have to keep a logbook of your daily/weekly activities.
In most cases, you’ll be asked to ship back the item to Adidas (the company gives a return label so you don’t have to worry about courier fees), so the company could inspect and evaluate the product.
7. Answer the Product Testing Questionnaire
To finish the program, you need to answer a questionnaire. Adidas usually emails you the link where to find this form.
The logbook you maintained could help you answer this final survey.
Adidas Product Testing FAQs
- How much do product testers make? The tester volunteers we’re talking about in this post are not paid anything at all. Full-time Adidas product testers who work in factories and offices and participate in the production and QA of all products earn about $92,000 annually.
- How long is the testing program? In general, the testing period lasts about two to four weeks.
- Can I keep the Adidas items? Unfortunately, Adidas states on the website that you’d have to return the product. This is particularly true for sports-specific footwear since the company has to check the item’s condition after your testing. If you’re lucky and receive test products that do not need additional testing from QA, you might be asked to keep the items instead.
Adidas Product Testing Alternatives
As you can see, joining this program doesn’t really give you any monetary incentives. But it’s satisfying to know you can make a difference in future products of a brand you love.
If you want to learn about other brands that have their own product testing program, check out my post about Nike product testing, Apple product testing, or Amazon product testing.