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How to Make Money on Pinterest: Try These 5 Proven Ways

You can make money on Pinterest.

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You’d be surprised that a social media network for saving or “pinning” your favorite recipes, dream house, vision boards, and other cute things can turn into a money-making hobby.

If you’ve been a pinner for years and have been wondering if your pints can translate to cash, you’ll soon discover that there are several ways to go about monetizing your account.

However, we’ll stick with 4 Pinterest-approved ways of making money on the platform, and one, highly-effective method that you can do “at your own risk.”

Why You Should Focus on Pinterest

Pinterest isn’t just a “virtual bookmark.”

It’s actually a massive search engine focused on drool-worthy pictures.

Pin It

The rules are different with Pinterest.

For example, you have more space for descriptions and keywords (unlike Twitter’s 280-character rule).

You don’t need a website to begin making money from Pinterest.

You can build an e-mail list with yours pins as well.

Can you make money on Pinterest?

The answer is, yes.

YES you can.

In fact, here are 5 ways people have successfully implemented to earn impressive income on Pinterest:

5 Ways to Make Money on Pinterest

The following money-making methods below require that the Pinterest member should have a well-established account.

This means you already have hundreds or thousands of pins organized on your dashboard before you begin any of these monetizing options:

1. Build an Follower Empire

Pinterest Analytics

If you have a business Pinterest account, you can check out your Analytics dashboard and see which pins are most loved, followed, re-pinned, and so on.

It will be harder to take note of these things with a free personal account, but it’s possible.

Once you’ve pin-pointed which things sell to your crowd, you can now decide to make it as a brand and build your empire from scratch.

You’d likely have to sell them somewhere else, but Pinterest will still let you post pictures of your would-be products and link them to your website and online store.

In fact, you don’t even have to have a physical product to build your own empire.

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Carly from¬†Mommy on Purpose earns thousands of dollars from displaying ads on her blog, and Pinterest is her blog’s main source of traffic.

How much can you make?

The goal here is to use Pinterest in driving traffic to your income-generating blog or store.

The money you make from this method will depend on the demand of the items you plan to sell, your promotion efforts, strategies you put in place and other factors.

2. Become a Pinterest Influencer

If you’ve read our post about Instagram Influencers and how they’ve been making bank, you’ll have an idea of how you can become an influential personality on Pinterest and use it to earn money.

An influencer on Pinterest is someone with tons of followers and activities. Brands are likely to pay him/her for promoting their products.

“Promoting” can be anything from re-pinning a company’s pins to inviting a third-party company to join a group board.

Pinterest is totally OK with this and has been working on solutions to make the collaboration between Pinterest members and companies as hassle-free as possible.

How much can you make?

Unlike Instagram and Facebook influencers who have been doing this for years, Pinterest influencers are relatively new to the game. As such, there isn’t much information being shared regarding fees for promoting third-party companies.

Expect influencers to earn anywhere from $50 per promotion to thousands of dollars per campaign.

3. Get a Pinterest VA Job

If you’re up for a part-time or full-time job with fixed schedules, you can turn your Pinterest hobby into a full-blown VA (virtual assist) job.

As most VAs do, the job will be performed from the comforts of your home.

But you follow day-to-day work schedules and run Pinterest accounts of individuals or businesses that contract you for your services.

Of course, you have to be able to prove your experience in everything Pinterest, so make sure to dig deep and explore business accounts, analytics, managing campaigns and everything in between.

How much can you make?

Depending on your experience as a Pinterest VA, you can earn somewhere from $20 to $50 an hour.

If you prefer working freelance, you can offer Pinterest management plans (paid on a monthly basis) for $150 to $300 per client.

4. Become a Pinterest Consultant

Pinterest Assistant

As a Pinterest consultant, you’re more than just the average VA. You’re the expert in the field.

Someone who has plenty of experience and tricks up her/his sleeves to make a client’s Pinterest game competitive.

In short, you have to be the authority in turning Pinterest into your client’s gold mine.

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Michelle Schroeder-Gardner of Making Sense of Cents details how she has shared everything she knew about Pinterest, finding her first client, expanding her network, mistakes she’d made, and how she promotes her own services.

How much can you make?

Like Pinterest virtual assistants, you have two options when pricing your Pinterest consultancy services. You can either go by-the-hour (around $20 to $30 an hour), or a monthly rate (from $100 to $500/month).

The fees you set would depend on the services included in the packages. One-on-one Skype calls, for example, often demand a much higher rate.

5. Cash in as a Pinterest Affiliate Marketer

Affiliate marketing remains an unbeatable way to earn income online, but not everyone knows that you can take advantage of the millions of Pinterest users by pinning affiliate links.

The statistics of Pinterest users and their buying power is pretty impressive. Many Pinterest users go to the platform to find what they want, save future purchases, and actually buy those items in the future.

With Pinterest affiliate marketing, you don’t need a blog or thousands of followers either. You just need to master how to use keywords on your pins and descriptions, and the users will find your content via search.

This method of earning money from Pinterest has become so popular that Pinterest actually banned the practice in February 2015. The company tried to get back 100% of the control from external affiliates, but eventually lifted the ban and officially allowed Pinterest affiliate marketing again in May 2016.

Pinterest just made rules about affiliate marketing clearer to prevent abuse from users.

How much can you make?

The income potential of Pinterest affiliate marketing is entirely up to you. And since everything you put out into the Pinterest world will forever be online, you can build a passive income stream with your past and current pins.

Christina Root (author of the free Pinterest Affiliate Marketing 101 course) makes over $6,000 a month pinning affiliate links on Pinterest. Of course, she started with pennies a day and only got a substantial daily income when her pins began to go viral.

Like any kind of affiliate marketing, don’t expect overnight results with Pinterest affiliate marketing.

In addition, the banning-allowing of Pinterest affiliate marketing is the reason why I earlier said that this method is something you can do “at your own risk.” Putting your eggs in one basket (in this case: Pinterest) can be devastating to you if the company decides to ban affiliate marketing on Pinterest again.

What’s the best way to make money on Pinterest?

There is no one size fits all “best way” here.

You need to look at all the options and pick which one best suits what you want out of Pinterest.

Aside from getting a Pinterest virtual assistant job, all the other four methods of making money on Pinterest require patience and consistency. It’s a long game, but if you do it right, the rewards are definitely worth the wait.

Building a business based on what pins your followers want is perfect for people who already have a blog or website. They can direct traffic from Pinterest to their main business without spending a cent.

Becoming a Pinterest influencer takes time and a lot of pinning. You can’t just create a Pinterest account and become an influencer instantly. Those with business know-how, perfect communication skills and an A+ personality will get far as an influencer.

Pinterest consultancy, as with all kinds of consultant jobs, will only work if you know what you’re talking about (and can back it up with proof).

As a fan of passive income, Pinterest affiliate marketing makes a lot of sense. However, it isn’t for everyone. You’d have to be ready for the work involved (it could take weeks or months for your pins to earn cents) and experiment with A/B testing, various strategies and other campaigns.

Now that you know how to make money on Pinterest, which one would you choose?

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